XR Masters proudly sponsored and showcased at Brand Week Istanbul 2023. Through our MyGeoVerse© platform, we developed a custom AR game for Brand Week Istanbul, featuring the Meta Quest3 headset as the grand prize. We also implemented AR wayfinding ensuring seamless navigation on the exhibition floor. Both experiences used The Open Geospatial Consortium (OGC) / Open AR Cloud’s OSCP compliant AR Cloud technology. XR Masters field team prepared the exhibition floor for AR Cloud utilizing Augmented City VPS services and MyGeoVerse mobile app was customized with the skin change feature for Brand Week at Haliç Kongre Merkezi for the duration of the event. Launching the app, attendees received step-by-step instructions on engaging with the Brand Week AR Game and utilizing AR navigation.